INGHam’s CHICKEN: FARMER & SUSTAINABILITY VIDEO SERIES
For consumers, feeling good about who they spend their money with is now more important than ever. So, understanding not only what you do, but how you do it matters. Is a brand competent, ethical, relevant and values aligned? Do they look after their people? And ultimately, can they be trusted?
Ingham’s understands the power of authentic firsthand storytelling. With a complex business and diverse workforce across both Australia and New Zealand, they wanted to give consumers an inside look into how they do business.
For Ingham’s it was important to share stories from all facets of their business - from their commitment to sustainability to their focus on animal welfare, to all their initiatives for their people and wellbeing.